It is a perfect solution for small- to medium-sized businesses in consulting, marketing, IT and education industries looking to unify their processes.
These rewards usually come by way of referral incentives, such as product or service discounts or free access to an app or program that would otherwise cost money. While there are upfront costs to companies initiating a referral program in order to cover the cost of the reward, it can greatly increase long-term revenue by making loyal customers from an existing customer base and by bringing in new customers (who, in turn, may refer friends as well).

Being one of the oldest affiliate networks, Clickbank’s affiliates represent 200 countries in total and at the time of this writing over $4.2B has been paid in affiliate earnings.
Small businesses can tap into the audience of their affiliates and, as a result, expand their brand's reach. These new audiences might not have been easy to target and identify using other marketing and advertising methods. By selecting affiliates who resonate with your brand, you ensure that the traffic you receive through an affiliate's link will be targeted to those who find your products or services useful.