One of the biggest problematic situations in any business industry is to retain the customers and manage customer services. However, you do not need to bother about such situations. The only thing you need to focus on is your commission by promoting the product through effective practices such as advertisements, banners, etc. The post-sale query that you will get, needs to be passed on to the merchant’s customer service team.
According to Pat Flynn, one of the pioneers of creating passive income through providing value to his audience, there are two important rules when it comes to affiliate marketing: Only recommend products as an affiliate that you’re extremely very familiar with. If you are not confident in the product and do not feel it will help people, do not promote it. Never tell anyone to directly buy a product. Always recommend products based on your experience and in the context of what you’ve done.

A personal example is a post I just did about two competing golf technologies Game Golf and Arccos Golf. They both do variations of the same thing, but no one had played as many rounds with both systems as I had. So I created a definitive post which has sent a lot of traffic, and a few sales, my way over the last couple weeks.
What makes them different to Amazon is that CJ Affiliate specializes in big brand names, as well as smaller product and service suppliers.