In fact, 38% of marketers consider affiliate marketing as one of the top customer acquisition methods.
This might seem counterintuitive at first. You might be thinking, “But Jeremy, I don’t want to limit myself! I want to rule the inter webs!”
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Affiliate marketers usually choose between a resource site and a review site for the type of content they intend to provide for their readers. A resource site contains all the information about products related to the industry and needs to be updated regularly so that it is top-of-mind for the customers. You post articles that generally talk about the industry, give overviews of new launches, talks about the changes in the industries, post how-to articles, and more.
If you write a round-up post for Amazon products and share it on social media through which people will redirect to your site, that’s not a problem. But if you post a direct affiliate link on a social media post, you can’t pay for this post to promote.
We also collected the best WordPress affiliate marketing plugins, which will further help you optimize your efforts.
Feel free to contact us if you believe that content is outdated, incomplete, or questionable.
Apart from encouraging your partners to promote your products and services, which is a part of your job, concentrate on measuring the effectiveness of your marketing efforts. This will help you to discover the most loyal affiliates and detect problem zones in your affiliate program. Focus on tracking the following parameters: Number of affiliates and the most effective onesSize of each order generated by affiliate marketersTotal revenue received with the help of affiliate programsNumber of sales for each affiliate partnerNumber of marketers that have abandoned your affiliate programNumber of new affiliates, etc.
In the case of promoting consumer products, like tools, books, toys and household items, the biggest affiliate network, by far, is Amazon. Their Amazon Associates affiliate program lets you promote any item that is sold on their platform.
Affiliates earn a 300% commission on each referred customer -- which is up to $687 per referral. Their affiliate program runs on both the Commission Junction and ShareASale networks, and both offer the same commission and cookie life, so it's up to you to decide which platform you like best.
Your email subscribers may also be interested in joining in your affiliate program. Describe your offer and the benefits of using it.
Most brands give credit for sales between 30 and 90 days after the click. So, a reader can click an affiliate link, not convert to a sale, but come back 89 days later and buy the product, and the affiliate still will get credit. Cookie durations are created by the brand inside their affiliate program and will vary.
One of the gold mines of affiliate marketing, big web properties can be an excellent marketing channel for brands. Generally, these are corporations that publish major digital magazines and other online web properties and generate massive traffic. These sites typically generate upwards of one million or so visits per month in traffic.
What about the stay-at-home mom who has only just begun to understand that the internet is bigger than Pinterest? Or the broke college student who has never heard of some of the fancy terms affiliate "gurus" love to throw around? They don't stand a chance.
Once you’ve built a good website with helpful content for your readers, it’s time to build an engaged audience for yourself.
Literally anyone – that being said, even though anyone can start with affiliate marketing, that doesn’t necessarily mean that just anyone can be successful. Although it’s a source of passive income, it’s not enough to just create great content and hope for the best – you need to put in a lot of work to not only develop amazing content but also to promote your content and build up your audience; that means investing in search engine optimization, building up your email list and your social media followers/viewers and consistently find ways to grow and evolve.
Having your site rank successfully will make all the difference between making it in the affiliate marketing world, creating sales, and generating income, or just sliding into obscurity and abject failure. So, with so much competition, how do you set yourself apart from the masses?
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