Just to make things easier to understand and learn, I’ll start by telling you about the main different types of affiliates there are. I won’t cover all of them (that would probably be impossible) - just the main ones that people refer to when they think about how to do affiliate marketing.
Impact is essentially another big affiliate marketing network (despite claiming otherwise), although it’s not as old as the likes of ClickBank and ShareASale.
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If you do consider an affiliate company as you work on your own affiliate program, it can be hard to decide whether or not your business would benefit from connecting with a good management company that has a lot of expertise and audience access.
Inside Clickbank, there are tens of thousands of different products that you can promote, in almost every niche or category you can imagine…
Wix has an in-house affiliate program. It provides you with creatives to help you promote and has a dashboard to track your sales.
What you do is you daisy chain them all together with emails, so email one, email offer one, email offer two and then a bonding email, email offer three, bonding email, email offer four, email offer five. And then the strategy is you push people in with paid traffic to that free report. So you have one choke point and that chokepoint is the free report. If you’re getting 30, 40% opt-in, then you’re just watching people go through this matrix and figuring out … Let’s say this offer is converting a lot better than this offer.
This post will look at Instagram affiliate marketing from both the angle of the influencer as well as the brand. Since this will be one of my longer posts, here’s a short bullet point summary so you know what to expect: How Instagram affiliate marketing words – the basicsHow can you promote links on Instagram when you can’t link on Instagram?The benefits of Instagram affiliate marketing for brandsWhich types of Instagram users will succeed in Instagram affiliate marketingPopular affiliate marketing marketplacesUnderstanding the laws around FTC disclosuresMaking the transition from Instagram user to Instagram affiliate marketing
You can add banners on your site to promote your affiliate offers. Most affiliate programs will provide you with their own creatives once you become an affiliate. Placing banners in high traffic and relevant posts can lead to great conversions. People are more likely to click on an image as it captures their attention.
As Steve Root of Xero explains, B2B affiliate marketing programs must structure their affiliate payouts differently:
The lower the niche score, the wider the niche is. This means that the niche is really popular and a lot of products have been selling in the niche.
Much of it can be trial and error until you determine what works best for your specific niche or industry. It is not an overnight process. Gaining the necessary levels of traffic you need can take time, and it’s easy to get frustrated.
There are many people who claim the golden age of affiliate marketing is over. People said that in 2005, as well as 2008. Then 2010, 2012, and pretty much during every single change in Google’s algorithm or major affiliate’s commission structure. People are still starting brand new websites that are making four, five, or even six figures or more a month within the past couple years. In other words, even true beginners should ignore the static and get started.
Affiliate marketing can get pretty technical, even for those well-versed in digital marketing. Fortunately, you don’t need to know all the details to get started.
MoFU content is mostly based on comparisons and different ways your product can be used by your prospects to solve their problems. This content helps acts as a soft sales pitch for your content.
What we would like to mention is comparison posts have low competition and high buyer intent. Because of the low search volume, you might avoid these categories for not using them very often.
Platforms such as Twitter, Instagram, Facebook, YouTube, Snapchat, etc. are becoming a habit for millions of people who use them daily for hours. Influencers mold these people’s opinion about a product or service by either recommending or rejecting it.
This is a great combination for beginners as they learn the ropes. Different affiliate programs might have different systems, payment rates, or details, but the system is basically the same. You make the sale, it gets tallied, and eventually the payment will come. Often 30 to 90 days down the line.