Pay Per Lead: Get paid every time a user follows your affiliate link to a merchant’s lead capture form and completes it in full.Pay Per Sale: As obvious as it sounds, pays per sale is when you earn a commission for visitors following your affiliate link to a product or webpage and making a purchase.
It's amazing how much more attention and effort you'll put into something when you're investing your own time, energy and (here's a big one) money.

5.0 out of 5 stars Refreshingly Honest and Intelligently Written This e-book is better than most of the business e-books I have read in the Kindle store. I feet that the author has a good grasp of the affiliate marketing business and this book answers many of my questions. There are good marketing tips in this book and I learned new things. I had never heard of JVzoo before, and the website looks very interesting. It is a pleasure to read a well-written, informative e-book. Thank you! This is a good book to kick off a possible debut into Affiliate Marketing. It's the first book you want to start with prior to all the other advice you will need to purchase down the road.
Newcomers to affiliate marketing think that they will be able to compete with industry veterans with their first campaign. This is almost impossible so beginners should try to find a place for themselves. This is called carving a niche out for yourself.