Not only will communicating with your affiliates often benefit them, it will benefit you as well. Here’s how: Affiliates will be better equipped to promote your products or services to the right people.Affiliates will be more likely to join and less likely to leave if assigned a useful affiliate manager.Affiliates can share their learnings with you, which can help you guide other affiliates and in-house operations. “How is the campaign performing compared to similar campaigns?”“What is your volume potential? How can we scale up?”
In all of this ease, lies some tactful and strategic content marketing and advertising actions that you would need to deploy to get the best out of your affiliate marketing business.

Some affiliate marketers boast about using products they’ve never actually even seen in person. Your readers will eventually catch on that there is no way you’ve actually used every one of the 25 hair dryers you advertise on your website. Instead of implying that you have experience with things you do not, tell your readers your opinion of those products based on your research and what other people are saying.
For example, a seller might prohibit using email traffic or traffic from forums for driving sales. Some require that you don't directly quote product prices on your site (Amazon are strict about this due to the fact their prices change regularly).